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27 Underrated Hair Products That Actually Work


“I have naturally wavy hair, but my waves were never defined, so I ended up always straightening my hair. After using this product I realized I actually have CURLY hair. I haven’t straightened my hair since using it. I have people ask all the time if I using a curling iron, even though I just let it air dry after applying the gel. It’s the product that let me embrace my natural hair. I couldn’t live without it!!!” —

“It’s perfect for loose, beachy waves, and calms frizz and holds similar to a hairspray without the crunch! It’s also super cheap and found at most drugstores or Target.” –

“When my hair was horribly damaged from over-bleaching, it was the only thing that helped my hair feel smooth. Pricey, but worth it if your hair is very dry or damaged. Smells AMAZING too.” — Saria Yaya Sweeney, Facebook

“It’s a winter staple for me, and I recently discovered it was far better than anything I’ve ever tried and it has great ingredients. It’s super moisturizing without being heavy.” —

“I have incredibly fine, thin hair that gets in one huge knot after I step out of the shower. The Wet Brush has totally saved my hair from breaking when trying to brush out my hair!” —

“While Paul Mitchell is a fairly expensive brand (in my eyes), it’s so, so, so worth it. As someone with super-thick, stubborn hair, I’ve found it’s the only shampoo that allows me to skip a day of washing.” —

“Oh my god, this is bae. Now all I need is a better hair mask. Big bang for your buck. Also, you can find it in grocery stores and drugstores basically everywhere. I love it sooo much.” —

“A few sprays of this stuff makes frizz completely go away and it keeps that nice flippable, run-your-hand-through-your-hair-and-it-won’t-just-stay-there texture that you can’t really get with most anti-frizz products because they’re too heavy. Life changing.” —

“Framesi is a brand of salon hair color, and its shampoo and conditioner are a godsend. Using it, I’ve had minimal fading on my red hair (red typically fades faster than any color). It’s formulated with quinoa and free from sulfates and parabens, and it’s vegan (I’m not, but I know it matters to some people). I’ve been able to go a couple months between getting my hair colored.” —

“I use it once a week and it makes my hair so light and soft I don’t even want to style it. Before I would use Chi Silk Infusion, which works great, but too much can make your hair look and feel greasy. The Eva NYC mask doesn’t — no matter how much you use, even though you only need about a dime-sized amount for medium-length hair. Plus, it smells amazing.” —

“I have super-thick and long hair. This weird horse shampoo called Mane ‘n Tail is GREAT. It doesn’t smell funky, and it strengthens and grows your hair. I can always tell the difference when I use a different shampoo too. It keeps my hair from being crazy some days; it’s consistent and healthy. Horse shampoo for the win.” —

“They are vegan, inexpensive, last forever, super moisturizing and smell great. Plus the company sends samples as a thank-you for shopping. I have a dry, itchy sensitive scalp and this is a godsend.” —

“It’s the best conditioning treatment. I have combination skin and hair, and it’s the only thing I’ve found that conditions without turning my hair into an oil slick by midday.” —

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